If this weren’t for a gimmicky publicity stunt, I’d say it would be more cost effective to just give out DLSR cameras to adoption centers.
Yes and no. DSLRs can be cheaper, but there’s something to be said about the simplicity of taking a photo and sending it immediately to a prospective family, or if your site is set up nicely, uploading it straight to a website in moments.
You can get superior photos shooting with a DSLR, but then you’ll want to put the camera somewhere safe, extract the SD card, touch it up with Photoshop/Lightroom and then save the raw as jpg. Then you can send it/upload it.
Meanwhile with the phone, you’ve taken half a dozen photos and multiple chats going on the device.
I’d say it’s more effective to snap a photo and upload it right away to social media than it is to take a photo, download it on an app, then upload it to social media.
Unless the shelter has a dedicated social media team, DSLRs or mirrorless would be overkill for the average person.
